About Us

We are an integrated service company in the tourism and leisure industry of Graubünden and offer our guests a wide range of alpine leisure experiences. As a pioneer in terms of sustainability, we assume responsibility towards nature and people.

The group includes a lift company, hotel and gastronomy businesses, a sports equipment sale and rental business, a ski, snowboarding and bike school as well as a management company. The Weisse Arena Gruppe is also responsible for marketing the destination Flims Laax Falera. The entire leisure offer is positioned and marketed all year round under the brands Flims and LAAX.

Net Turnover (consolidated)


Winter Workforce

Summer Workforce


Surface area of 100 km2, 70% at an altitude of between 2,000 and 3,000 m a.s.l.


1 halfpipe, 1 minipipe, 4 snowparks, 1 Freestyle Academy, 1 skate bowl, 1 skatepark

Highest point

3,018 m a.s.l. (Vorab Glacier)


224 km of pistes of all degrees of difficulty

Number of visitors

20,000 visitors on peak days / 8,000 visitors on average days

Transport capacity

44,190 people per hour

Transport network

28 including 3 cable cars, 9 gondola lifts, 8 chairlifts, 1 T-bar lift, 2 glacier lifts, 4 beginner lifts, 1 park & pipe lift

Snow-cannon systems

71 km

Total length of the transport network

47.9 km

Difference in altitude within the area

1,918 m

Lowest point

1,100 m a.s.l. (base stations at Laax and Flims)